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Records are made to be broken. It is in man's nature to continue to strive to do just that.

Richard Branson

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Richard Branson
Age: 74
Born: 1950
Born: July 18
Aircraft Pilot
Autobiographer
Balloonist
Business Magnate
Businessperson
Entrepreneur
Film Producer
High School Teacher
Investor
Sir Richard Branson
Richard Charles Nicholas Branson
Sir Richard Charles Nicholas Branson
Made
Men
Strive
Life
Continue
Broken
Records
Challenges
Nature
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Your brand name is only as good as your reputation
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As an adventurer...I try to protect against the downside. I make sure I have covered as many eventualities as I can. In the end, you have to take calculated risks otherwise you're going to sit in mothballs all day and do nothing.
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A generation ago, the image was that you had to trample everyone else down to succeed but I don't believe that makes good business sense.
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Smiling can be a competitive advantage. It makes everyone feel better and every situation brighter.
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Age isn't as important so long as you are surrounded by people you love, doing things you passionately believe in.
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Perhaps my early problems with dyslexia made me more intuitive: when someone sends me a written proposal, rather than dwelling on detailed facts and figures I find that my imagination grasps and expands on what I read.
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Past failures unlock future successes
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Good brands reflect the histories of the time and the group of people that made them. They can not be copied. They can not be recycled.
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I believe in myself. I believe in the hands that work, in the brains that think, and in the hearts that love.
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I just wanted to create things that I could be proud of. Money was just an evil byproduct to pay the bills at the end of the year.
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Be creative. Innovate consistently on the little things that the big companies ignore. Little things often make big differences in business.
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About 40 percent of my time is spent on social issues and building new organizations, more for the benefit of the climate or health issues.
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If you run your business fairly if you treat people well if you try to move your business into areas that are making a real positive difference to other peoples lives I think you'll A. have much pleasant life, but B. I think you'll have a much more successful business.
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As a leader of people, you have to be a great listener, a great motivator, be very good at praising and bringing out the best in people.
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It's all about finding and hiring people smarter than you. Getting them to join your business. And giving them good work. Then getting out of their way. And trusting them. You have to get out of the way so YOU can focus on the bigger vision. That's important. And here's the main thing....you must make them see their work as a MISSION.
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It isn't effective or productive to force your employees to do anything. Choice empowers people and makes for a more content workforce.
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Clearly in the eyes of the consumer the brand has not been diluted, but we must guard against that happening at all costs.
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With all my employees, I listen to them, trust in them, believe in them, respect them and let them have a go! I never believe I know better than they do and have been fortunate over the years to build up a very strong management team whom I can trust and take advice from.
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Space is hard - but worth it. We will persevere and move forward together.
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Entrepreneurship is about turning what excites you in life into capital, so that you can do more of it and move forward with it.
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